by Michael Durwin
This is also a huge
reason why so many companies falter: you've just replaced the visionary leader.
It almost every case of a founder-CEO being replaced, it is at the behest of the
shareholders and board. Why? Greed. They simply want the company to get bigger
and make money. Unfortunately, once you removed the visionary, you remove the
vision. You replace him with, as the article says, ''An individual skilled to
manage the growth''. Why does this person need to replace the founder? Let's
call this guy the Growth Manager.
The growth manager
wasn't smart or clever enough to come up with the business, he didn't have the
[passion to grow it from nothing into a successful company. His only skill is
his ability to squeeze out profits and manage resources issues' great skill,
but not one that will lead to real , long term growth, just immediate dividends.
Look at two recent turnovers: apple and Twitter.
All the founders
are out of leadership roles at Twitter or out all together Instead they have
Dick. What has Dick overseen? Censorship, advertising ,sponsored links and
recommendations, and mass user departures.
Apple ousted Steve
Jobs and replaced him with a bean counter named John Sculley because they
wanted to ''limit (Jobs) ability to launch expensive forays into untested
products''. What happened? Disaster one of those expensive forays was a new
operating system which Jobs launched at NEXT. Once Apple's board smartened up
and brought Jobs back, he continued to launch expensive forays into untested
products'' which became the iPod, iphone, iPad, MacAir. Now the company is
bigger than Exxon.
Does a start-up
need a Growth Manager once it gets big enough? Absolutely but that person
should be an advisor and partner to the visionary that gave birth to the
company. That person has special skills and experience that the founder-CEO
does not. But to replace a visionary leader with a visionless business manager
is to remove the Soul from the company, without which it will die. It's a far
smarter move to teach the visionary how to manage growth and take on managerial
responsibilities to let the CEO do what he has always done best: envision,
inspire and lead.
If Mark Zuckerberg is
ever ousted from Facebook, you will see a rapid decline within the first year.
The same goes for Richard Branson. He may not be managing the companies day to
day but his vision and charisma make it one of the coolest most successful
brands around.
Culled from Inc.com